Businesses believe customer experience is key to their success, very few have a communications infrastructure that enables best-in-class customer interactions. Many businesses today have on-premise, siloed point solutions for phone, video meetings, collaboration, and contact center. 8×8 changes this paradigm with X Series. X Series transforms the customer experience by enabling customers and employees to interact in one system of engagement. Businesses can now optimise valuable moments of engagement with one set of data in one system of intelligence. The results are faster time to resolution at a lower cost and a better experience for customers and employees, leading to less churn and more revenue.